December 15–17, 2016
Thursday and Friday: 10:00–18:00 Saturday: 10:00–17:00
Bombay Convention & Exhibition Centre, Goregaon East, Mumbai/India
INDIANAPOLIS--(BUSINESS WIRE) December 2015--Since 2001, The Pickle Juice Company has been committed to improving the performance of athletes by manufacturing the highest quality products designed to prevent or stop muscle cramps and replenish electrolytes. In 2015, the company introduced a 100% natural Pickle Juice Sport formula and optimized their packaging. The Pickle Juice portfolio includes three sizes of PET bottles – 16 ounces, 8 ounces, and 2.5 ounce shots – now all capped with Closure Systems International’s (CSI’s) Extra-Lok 28mm closures with under-the-cap (UTC) printing.
The Pickle Juice Company decided to switch from 38mm snap-on caps to CSI’s screw-on Extra-Lok 28mm closures because of their secure seal, patented bead-behind-the-wing tamper evidence, and high-quality UTC messaging. When asked why CSI was selected, Steve Collette, Pickle Juice Vice President, said, “We wanted closures that would seal and not come off during shipping. The CSI cap’s performance, sealing and UTC printing along with great service made all the sense and made it worth switching from the snap-on caps.”
Director of Sales & Marketing, Filip Keuppens explained that The Pickle Juice Company appreciates strategic partners who help them market their products. He commented, “The CSI cap’s seal and tamper band protect consumers and the integrity of our brand. And, the messages printed underneath the caps make the packaging more fun and interesting.” The UTC printing includes motivational, informative, and clever messages, such as “Drink This, Be Awesome”, “Proven by Athletes”, and “What’s Your Dill”.
Pickle Juice has earned the respect of many college and pro athletes and has been endorsed by All Pro Dallas Cowboy, Jason Witten. The products are distributed primarily in the Southwest United States and are available on-line. Distribution continues to expand nationally, with international expansion on the horizon.
For more information about Pickle Juice, contact:
The Pickle Juice Company
206 S. Town East Blvd.
Mesquite, TX 75149 USA
For more information about CSI’s closures, under-the-cap printing, and other capping options, please contact:
Closure Systems International
Dana Austin, Sr. Global Marketing Manager
7702 Woodland Drive
Indianapolis, Indiana 46278
Closure Systems International, Inc. (CSI) is recognized as a global leader in closure design, manufacturing and high speed application systems. In addition to quality closures and capping equipment, CSI provides unparalleled customer and technical services globally. Major categories served include carbonated soft drinks, bottled water, juices, isotonics, teas, adult beverages, liquid dairy, foods, and automotive fluids. CSI's closure systems solutions help customers maximize profits by increasing the marketability of their brands and optimizing their total cost of operations. In its 27 locations worldwide, CSI employs 3,000+ people. CSI is part of the Reynolds Group, an operating division of Rank Group Limited. Visit CSI’s website atwww.csiclosures.com.
Please contact Jane Haywood-Rollins at +317-390-5050 with general trade press or marketing communication inquiries.
About The Pickle Juice Company
Pickle Juice is a competitive sports supplement that was originally developed in 2001 with the dual purpose of addressing muscle cramps and replenishing electrolytes lost during strenuous exercise. The Pickle Juice Company has evolved to become one of “the best kept secrets” in the Athletic Trainer and Elite Athlete communities. Spring of 2015 marked the opening of a state of the art manufacturing facility in Mesquite, TX as well as the introduction of international expansion plans. Learn more atwww.picklepower.com.
Closure Systems International, Inc.
Jane Haywood-Rollins, +317-390-5050